Australia Database

Mobile Number Portability (MNP), the ability to switch mobile network operators while keeping your existing phone number, has been a significant consumer right globally. As technology evolves, the future of MNP promises even greater flexibility, driven by eSIMs and more seamless digital processes ...

The mobile phone number serves as the central identifier to aggregate all customer interaction data across their lifecycle. This includes:

Acquisition data: Source of lead (ad click, referral), initial contact.
Onboarding data: First login, feature adoption, tutorial completion.
Engagement data ...

The first step is to define your label categories based on your business objectives. These can be:

Demographic: Age group, gender (if available and consented).
Geographic: City, region, country (inferred from number or user data).
Behavioral: Purchase history (e.g., "High Spender," "Recent Buyer ...

For data linked to a mobile phone number, companies can primarily obtain data they collect directly through their own services. This includes:

First-party data: User registration details (name, email), purchase history, website Browse behavior (if logged in), app usage, customer service ...

The first step is collecting and aggregating diverse data that can be associated with a unique mobile phone number. This includes:

Communication patterns: Call frequency, duration, time of day, SMS activity, and contacts.
Data usage: Volume, type of content accessed (e.g., streaming, Browse, gaming ...

The mobile phone number serves as the anchor for a unified customer view. It ties together disparate pieces of behavioral data: website Browse history, app usage patterns, purchase records, customer service interactions, email engagement, and even physical store visits (via loyalty programs). This ...

The mobile phone number inherently carries location-based information through its country code and, in some cases, its area code (for older numbers or specific mobile ranges). This allows for initial geographic segmentation. Further data can be linked to the number to infer demographics, such as age ...

A mobile phone number acts as a unique identifier, allowing businesses to link disparate data points to a single user profile. This includes transaction history from e-commerce sites, app usage patterns, website Browse behavior (if the number is used for login), customer service interactions, and ...

In the digital age, communication networks are critical national infrastructure. Attacks on these networks can disrupt essential services, compromise sensitive government and corporate data, and even undermine national security. Therefore, protecting them from cyberattacks, espionage, and sabotage ...

MNOs gather a rich array of data from network activity, including call records (duration, frequency, time of day), SMS patterns, data consumption (volume, type of content accessed), location data (cell tower triangulation), and device type. This granular, real-time information paints a detailed ...