Make them feel something

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I don't like caviar, I'm that bland, but if I did, I would be highly likely to buy it from the website you can see below these lines.


Product description - Caviar example
3.- Maintain a tone consistent with your brand
You surely know the irreverent and mischievous tone of the indonesia phone number list cosmetics brand Laconicum.


Product Description - Web Laconicum
Their product descriptions could not be otherwise and reflect their identity intact.

If your brand has an editorial line , don't bury it when creating product descriptions, it's time to bring it out of the closet!

Product Description - Laconicum Example

4.-
If there is a sure way to make someone buy, it is to appeal to their emotions.

Emotional appeal has long been a marketing and advertising tactic, long before those awful old ads started appearing that were meant to make women feel bad for not knowing how to cook a proper dinner party.