However, a truly personalized customer journey map should go beyond that. This is where the anecdotal data you have collected helps: What emotions did your customers have, what thoughts went through their minds at each stage? At what points did they feel frustrated or relieved? What helped shape their decision-making process and their final decision?
Although it is important for the successful creation of the user journey map that you focus entirely on the customer experience, the result should also benefit your company.
Once you have laid out the basics of the customer journey, you should be able to identify every hong kong telegram data ouchpoint where customers interact with your company.
You can then involve all relevant departments in the process so that they can review, refine and, if necessary, adapt the customer journey map for themselves.
The finished result
You now have a card that connects the person at the beginning to the X at the end.
This journey map can look very different. Maybe it's a simple table, or maybe something like