You just have to divide the number of clicks by the number of ad impressions. Then, multiply the result by 100 to get the CTR as a percentage. Formula for calculating click-through rate Why is CTR important? By using click-through rates, you will always be aware of what your customers are searching for.
It will also help you to guide you on iceland mobile database how to attract a target audience by showing what they expect from your brand. What is one of the most common causes of low click-through rates? It is undoubtedly targeting the wrong audience or using unpersuasive language to entice people to click.
Therefore, to avoid this, you should do everything possible to achieve a good organic CTR. If you focus on increasing organic CTR, you will improve your position in Google. click on your URLs, the more valuable, credible, and appropriate search engine algorithms will be to treat your pages for future queries based on the keywords in your content.