the Internet user has given permission in the browser settings
Do you use a cookie wall? Then you no longer meet the privacy requirements of the EU since the introduction of the European cookie law. According to the EU, full access to a website is essential for internet users to communicate (digitally).
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The change for developers
At first glance, the 2018 cookie law amendment has little or no impact on development. The new cookie law still allows the use of functional cookies. The filled shopping carts will still be remembered. The amendments mainly apply to the analytical and tracking cookies.
From a development perspective, it is important to create and optimize a website that is as user-friendly as possible. Developers work closely with online marketing and use analytical cookies. Many organizations use Google Analytics as an instrument for this.
Changes in the use of Google Analytics
In order to continue using Google Analytics, it is important to meet certain conditions, such as concluding a processing agreement with Google Analytics. It is also important to anonymize the IP address and disable the sharing of statistics with Google. Analytical cookies also work with a unique code that a visitor can be recognized by.
Allowing users to give or deny permission for placing cookies via the browser is very convenient from a development perspective. Developers then only have to look at what the user has set in hong kong telephone number his or her browser. Displaying notifications is then no longer necessary. Users also no longer have to agree to specific functionalities per website. That then falls to the developer of the browser. That makes a considerable difference when developing a website or webshop.
If you want to 'spy' on your customer, you have to meet many requirements. For online marketers, the change in the law has a lot of influence. In the future, the end user will decide whether you can use tracking cookies. If an end user decides to accept the tracking cookies, the online marketer can simply do his thing. If an end user decides not to accept the tracking cookies, these tracking cookies may not be placed on the user's device. It is up to the online marketer to 'seduce' this end user to allow the tracking cookies after all.
One option is to display a message on the website that tracking cookies are disabled, and ask end users to enable them. Depending on the options that browsers will offer, specific websites can be given permission to place cookies. It is also possible that browsers do not offer this functionality, which would mean that all websites either have permission to place tracking cookies or not.