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The phenomenon of "clickless search" has been confusing SEO specialists for several years now. After all, why waste time and effort on promoting a site in search results if users find answers without going directly to the website?

Attention to this trend has also increased with a long-awaited presentation from Google. In May 2024, the company presentedAI Overviews- a new way to searchbased on SGEAdvanced machine learning techniques provide users with search results tailored to their specific needs and preferences.

SEO Trends in 2025: How to “Break Into” nepal phone number list the TOP of Search Results?


Sounds great, but the fact that users are less and less likely to go directly to websites is becoming a (bad) tradition. As the trend continues to intensify in 2025, it is necessary to adapt to modern challenges:

Optimize content for selected snippets, making your site more likely to be noticed by users in position 0.
Structured data and microdata markup to help search engines understand your content and increase your chances of appearing in rich results.
Optimization of landing pages for relevant keywords and frequently asked questions.
Make sure your content is visually appealing - infographics, videos, images.
If you can't change the situation, accept it. In the case of "no-click" search, SEOs won't shy away from short snippets. It's up to you to create content that makes the user want to get a longer answer and click through to your website.

Technical SEO
Technical optimization is a major part of SEO and audit. It is an "evergreen" trend that