Handpicked Related Content: Key Milestones To Develop And Advance Your Content Marketing Program Develop A Written Strategyobservation: Compared With % Of The Sophisticatedmatures, Only % Of Those In The Youngfirst Steps Phase Have A Documented Content Marketing Strategy (% Have A Verbal Strategy And % Plan To Have A Strategy Within Months; % Have No Plans To Develop A Strategy Within Months. % #manufacturing Marketers In Youngfirst Steps Have A Documented #contentmarketing Strategy. Cmicontentshare On Xaction Item: Cmi Research Has Consistently Shown That A Documented Content Marketing Strategy Is One Of The Most Important Keys To Content Marketing Success.
Even If You’re Just Starting, Formulate A Content netherlands telegram data Marketing . (You Can Use This One-page Plan. It Can (And Will Change Over Time. The Important Thing Is To Document A Starting Point. Deliver Content Consistentlyobservation: Three-fourths Of Sophisticatedmature Manufacturing Marketers Always Or Frequently Deliver Content Consistently (I.e., On A Defined, Regularly Scheduled Basis Vs. % Of Those In The Youngfirst Steps Phase.action Item: Develop An Editorial Calendar As Soon As Feasible, And Make It A Priority.
Decide Which Types Of Content You’ll Deliver When. If It’s A Monthly E-newsletter, Get It Scheduled. If It’s A Blog Post Every Other Wednesday, Write The Due Date And Commit To It. If It’s One Webinar Per Quarter, Put It On The Calendar.develop An Editorial Calendar As Soon As Feasible, And Make It A Priority, Says Lisabeets.share On Xhandpicked Related Content: Editorial Calendar Tools & Templates“if You’re Just Getting Started, Focus On One Type Of Content, On One Platform, And Deliver That Consistently Over A Long Time,” Says Michele Linn, Cmi’s Editorial Strategy Advisor.