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Instagram's own language

Posted: Sun Dec 22, 2024 6:20 am
by Abdur11
Consider that social networks behave like different subcultures and that these subcultures use terms, jargon and unique forms of communication to differentiate themselves from other social groups.

That's why today we'll define some key words from the Instagram glossary, so that you can become an expert in its language and its use.

Instagram without filter
Instagram has become the social network of choice for social media marketing, as it offers several different advantages. One of them is that it is a very visual network; therefore, the content of some brands, which take great care of their aesthetics, is safe.

It is the fastest growing social network in the world. As of phone number philippines May 2017, there were around 700 million active users per month, doubling their number in just two months.

It is recommended to include Instagram in any digital strategy, whether personal or brand-specific, because it allows brands to distinguish and differentiate themselves with personality and constantly challenges them to use their internal tools, such as their stories and filters, in a different way that manages to capture the attention of their different target audiences.

And since you can't exclude it from your digital strategies, you should learn some key words to understand it better.

Let us remember that...

In 2011, Instagram added the famous Hashtags to its network , which involve adding the number key before each word, thus creating an identification of the word that allows users to search for the terms with which it is published.

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#HashTag
The #HashTag (HT) is used to tag a word that you want to differentiate. Most users use HT in most posts, and its infinite number of possible uses is such that there are some HTs that are grouped together to differentiate days, special dates , and even to give brands creative avenues to enable global communication.

Get to know some of them:

#TBT

If you don't know what #TBT means , if you've never used it and it's the first time you've heard about it, pay attention to what we're going to explain, because with almost 100 million photos tagged worldwide using the hashtag, you have to take it into account when creating relevant content for your personal account or your brand.