Motivating employees through work organization
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There are several methods of motivating employees:
Use of the mystery shopper service . This allows italy business mailing list maintaining high quality customer service and assessing the professional skills of employees, as well as their ability to resolve conflict situations. After analyzing the work, additional training and master classes can be organized to increase sales. Employees should be familiarized with the system of regular checks aimed at compliance with service standards.
Constant video recording in retail departments . Monitoring work becomes an additional incentive to increase sales and the company's overall turnover. In addition, "under the camera" employees will be afraid of mistakes and dishonest performance of their duties.
Professional training and advanced training . Thus, employees will be able to work according to proven algorithms, improve their competence in consulting issues and use information about brands, products and manufacturers in presentations and when closing objections. The most effective are master classes organized directly at the workplace, where employees can practice the knowledge they have acquired and correct mistakes.
Regular analysis of employee sales statistics . This allows you to set up efficient work in stores, adjust the shift schedule and make purchases in a timely manner. Prompt collection and analysis of data will motivate managers to improve the quality of service and increase the company's profits.
Moral encouragement
Money is far from the only driving force. Many people need something completely different from work. For example, communication, the desire to be useful and to be involved in something significant. To motivate such employees, it is necessary to create a pleasant, friendly atmosphere in the company, in which everyone wants to work to their full potential.
The following incentives can be used:
Recognition of merits . Be a considerate leader and recognize each employee for a job well done.
Voice : Design your company to make it safe for employees to voice their opinions on various work issues.
Gratitude . Thank your team for any initiative, suggestions and criticism.
Summarizing . Increase employee motivation by announcing the results achieved and the contribution of each specialist.
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Alexander Kuleshov
Alexander Kuleshov
General Director of Sales Generator LLC
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Employee motivation based on personality type
The choice of a particular employee motivation program depends not only on the business goals, but also on the individual characteristics of the employees themselves. Therefore, the main task of a good HR specialist and manager is to find an approach to each employee, taking into account their temperament, character, lifestyle and even interests.
Employee motivation based on personality type
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Let's look at the four most common personality types that are easy to identify with a simple MBTI test. This test determines a person's characteristics depending on what and to what extent influences their actions: thinking, feelings, intuition, sensations. There are 16 personality types in total, but we will focus on the most common ones.
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Types of sellers and their motivation:
Sales manager . He gets along well with paperwork, can hold both a management position and be a subordinate. Such a specialist always strives to make the process of his work as efficient and structured as possible. There is order in his affairs, and every action is recorded in instructions. The best motivation is material incentives and the opportunity to advance up the career ladder.
Firefighter salesperson . Often hot-tempered and unbalanced. At first, he can generate ideas and close sales, and then become despondent and have difficulty coping with current tasks. Such a specialist can be motivated by a special attitude: public praise, an individual work schedule, a safe field for work experiments.
Salesperson-inspirer . Easily resolves conflicts and creates a comfortable atmosphere in the team. Usually, this is a very soft person, not inclined to take risks. He will never become a good manager, because he is not able to make subordinates fulfill his demands. The best way to motivate is public compliments, recognition and informal meetings.
A snob salesperson . He is completely confident in his expertise and experience, so he quickly loses his composure when someone doubts him. As a rule, such a specialist considers himself better than his colleagues, so he cannot establish relationships in the team. The main motivation for him is respect and the value of his expert opinion.
Be sure to pay attention to the personality type of a particular employee in order to determine the right role for him or her and choose the right motivation system.
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