Display advertising - Ad sizes for advertisers
Posted: Wed Feb 12, 2025 10:33 am
Based on our analysis, we found that the top-performing ad sizes identified by Google are also by far the most viewed sizes in 2019: 300x250 and 728x90.
We found that the 300x250 (or “medium rectangle”) size was by far the most popular size among advertisers in the “Shopping” niche in Spain, with the other formats following close behind.
The 300x250 size is very effective because it bahrain phone number list covers a fairly large space while displaying text and display ads on both desktop and mobile.
These ads may work best when placed on text-heavy websites toward the middle or end of the content.
The 728x90 size is effective when the ad is placed above the fold on forum sites, immediately attracting users' attention before diving into the site's content.
Advertisers in the industry should pay attention not only to the most popular sizes, but also to the “large rectangle” ad format, which corresponds to the dimensions of 336x280.
We found that the 300x250 (or “medium rectangle”) size was by far the most popular size among advertisers in the “Shopping” niche in Spain, with the other formats following close behind.
The 300x250 size is very effective because it bahrain phone number list covers a fairly large space while displaying text and display ads on both desktop and mobile.
These ads may work best when placed on text-heavy websites toward the middle or end of the content.
The 728x90 size is effective when the ad is placed above the fold on forum sites, immediately attracting users' attention before diving into the site's content.
Advertisers in the industry should pay attention not only to the most popular sizes, but also to the “large rectangle” ad format, which corresponds to the dimensions of 336x280.