Everything you need to know about SaaS for B2B: make the right choice!
Posted: Mon Dec 23, 2024 4:45 am
Nowadays, technological innovation increasingly clashes with the specific needs of companies seeking efficient and scalable solutions. So, if you are a sales manager looking for a B2B SaaS for your industry or distributor , you are in the right place.
In this blog post, we’ll explore not only what B2B SaaS is, but also dive into the distinguishing features and crucial advantages that having a SaaS in your business can bring when it comes to driving sales. We’ll also explore the strategies adopted by prominent companies like Google, HubSpot, and Dropbox.
Follow the reading to find out everything about the subject!
What is B2B SaaS?
B2B SaaS, or Software as a Service Business to Business, is an innovative business model that offers solutions designed from one company to another. In other words, it is a system accessed via the web, hosted in the cloud, which provides high availability, scalability and reliability .
Today, this model has become vietnam phone number how many digits essential for companies looking to optimize processes, improve customer relationships and boost their operations efficiently.
Main features of Software as a Service
Anyone looking for a SaaS needs to understand the benefits this model offers to companies. Check out what to expect from the system chosen for your industry or distributor!
Demand for quality
Excellence is a fundamental term when we talk about services provided by one company to another. Therefore, the solutions offered must add significant value to customers , reaching very high levels of quality to ensure their effectiveness.
Search for connections with customers
The search for complete solutions, which support online and offline sales, drives the creation of stronger relationships, which is essential in B2B.
Therefore, software providers must understand their customers’ pain points and offer customized solutions to establish a natural connection.
Adaptable processes
Flexibility is key. Therefore, B2B SaaS solutions must offer scalable services to meet specific customer needs. For example, the ability to integrate with ERPs is a crucial component of a complete platform.
Mercos is a SaaS designed to help your industry or distributor achieve the levels of quality, connection and flexibility needed to thrive in the market. Get to know it for free!
Examples of leading companies in B2B SaaS
SaaS operates based on the distribution of software that does not require local installation. In this way, access is done remotely via the internet.
This way, managers and their sales teams can access the program with a login and password at any time , from any location or device. Some leading companies in the B2B SaaS market demonstrate the versatility of this model:
Google: in addition to the search engine, it offers solutions such as Gmail, Drive and Docs in B2B SaaS format;
HubSpot: specialized in Marketing and Sales, HubSpot provides scalable and personalized solutions for marketing teams;
MailChimp: a reference in email marketing, MailChimp offers a flexible and customizable SaaS solution;
Dropbox: Focused on cloud storage, Dropbox serves both small businesses and consumers;
Mercos : managers and sales representatives organize their operations from end to end with a B2B sales and e-commerce system that can be accessed from both desktop and mobile.
What to look for in a SaaS for your industry or distributor?
If you are a sales manager in an industry or distributor, the search for the ideal software to optimize your sales operations can be challenging, but crucial to the success of your business.
As you may have noticed, SaaS (Software as a Service) technology offers a range of solutions. But how do you choose the one that specifically meets your needs ? Find out what to look for!
In this blog post, we’ll explore not only what B2B SaaS is, but also dive into the distinguishing features and crucial advantages that having a SaaS in your business can bring when it comes to driving sales. We’ll also explore the strategies adopted by prominent companies like Google, HubSpot, and Dropbox.
Follow the reading to find out everything about the subject!
What is B2B SaaS?
B2B SaaS, or Software as a Service Business to Business, is an innovative business model that offers solutions designed from one company to another. In other words, it is a system accessed via the web, hosted in the cloud, which provides high availability, scalability and reliability .
Today, this model has become vietnam phone number how many digits essential for companies looking to optimize processes, improve customer relationships and boost their operations efficiently.
Main features of Software as a Service
Anyone looking for a SaaS needs to understand the benefits this model offers to companies. Check out what to expect from the system chosen for your industry or distributor!
Demand for quality
Excellence is a fundamental term when we talk about services provided by one company to another. Therefore, the solutions offered must add significant value to customers , reaching very high levels of quality to ensure their effectiveness.
Search for connections with customers
The search for complete solutions, which support online and offline sales, drives the creation of stronger relationships, which is essential in B2B.
Therefore, software providers must understand their customers’ pain points and offer customized solutions to establish a natural connection.
Adaptable processes
Flexibility is key. Therefore, B2B SaaS solutions must offer scalable services to meet specific customer needs. For example, the ability to integrate with ERPs is a crucial component of a complete platform.
Mercos is a SaaS designed to help your industry or distributor achieve the levels of quality, connection and flexibility needed to thrive in the market. Get to know it for free!
Examples of leading companies in B2B SaaS
SaaS operates based on the distribution of software that does not require local installation. In this way, access is done remotely via the internet.
This way, managers and their sales teams can access the program with a login and password at any time , from any location or device. Some leading companies in the B2B SaaS market demonstrate the versatility of this model:
Google: in addition to the search engine, it offers solutions such as Gmail, Drive and Docs in B2B SaaS format;
HubSpot: specialized in Marketing and Sales, HubSpot provides scalable and personalized solutions for marketing teams;
MailChimp: a reference in email marketing, MailChimp offers a flexible and customizable SaaS solution;
Dropbox: Focused on cloud storage, Dropbox serves both small businesses and consumers;
Mercos : managers and sales representatives organize their operations from end to end with a B2B sales and e-commerce system that can be accessed from both desktop and mobile.
What to look for in a SaaS for your industry or distributor?
If you are a sales manager in an industry or distributor, the search for the ideal software to optimize your sales operations can be challenging, but crucial to the success of your business.
As you may have noticed, SaaS (Software as a Service) technology offers a range of solutions. But how do you choose the one that specifically meets your needs ? Find out what to look for!