Examples of marketing from companies with successful results
Posted: Mon Mar 17, 2025 9:28 am
If, after considering all the aspects we discussed above to create your strategy, you still need a little inspiration, we'll show you the 5 most important and studied success stories in corporate marketing.
Take note and learn a little more about these global giants, learn from their achievements, and apply their secrets to your next projects.
Alibaba case
Alibaba caseAlibaba is considered the giant of China, far surpassing viber database its competitors around the world. But what sets this sales monster apart from the rest?
Founded in China in 1999, it began as a website with the intention of helping small Chinese exporters and entrepreneurs gain the opportunity to sell their products worldwide.
Today, its various development sectors offer online marketplace options for wholesalers and retailers . It also includes online services such as advertising, electronic payments, cloud computing, and network services, among others.
When Alibaba Group decided to list on the New York Stock Exchange in 2014, its initial valuation was over $200 billion , making it one of the 20 largest companies by market capitalization in the United States. It currently controls 75% of the market and has over 600 million users .
Its unique approach to uniting Chinese manufacturers with importers and exporters from around the world completely changed the way we viewed e-commerce globally.
The main key to Alibaba Group's marketing strategy is low prices. They are well known for their deals, especially on their retail websites. This was accompanied by a smart move early on: the creation of Alipay , their own payment platform, similar to PayPal. This was in response to the widespread distrust that existed in the online market at the time.
Take note and learn a little more about these global giants, learn from their achievements, and apply their secrets to your next projects.
Alibaba case
Alibaba caseAlibaba is considered the giant of China, far surpassing viber database its competitors around the world. But what sets this sales monster apart from the rest?
Founded in China in 1999, it began as a website with the intention of helping small Chinese exporters and entrepreneurs gain the opportunity to sell their products worldwide.
Today, its various development sectors offer online marketplace options for wholesalers and retailers . It also includes online services such as advertising, electronic payments, cloud computing, and network services, among others.
When Alibaba Group decided to list on the New York Stock Exchange in 2014, its initial valuation was over $200 billion , making it one of the 20 largest companies by market capitalization in the United States. It currently controls 75% of the market and has over 600 million users .
Its unique approach to uniting Chinese manufacturers with importers and exporters from around the world completely changed the way we viewed e-commerce globally.
The main key to Alibaba Group's marketing strategy is low prices. They are well known for their deals, especially on their retail websites. This was accompanied by a smart move early on: the creation of Alipay , their own payment platform, similar to PayPal. This was in response to the widespread distrust that existed in the online market at the time.