Pay-Per-Click Advertising (PPC)
Posted: Tue May 20, 2025 5:46 am
What it is: PPC is a paid advertising model where you pay only when someone clicks your ad. Google Ads and social media platforms like Facebook and LinkedIn offer popular PPC options.
Why it matters: It gives immediate visibility, precise targeting, and control over budget and ROI.
Common platforms:
Google Ads
Facebook Ads
LinkedIn Ads
Instagram and Twitter Ads
3. Social Media Marketing (SMM)
What it is: SMM involves using social media platforms to build brand awareness bulgaria mobile phone number list , engage followers, and drive traffic.
Why it matters: People spend hours daily on social platforms. It’s where conversations happen and brand loyalty is built.
Major platforms:
Facebook
Instagram
LinkedIn (especially for B2B)
TikTok
Twitter (X)
Tactics:
Organic posting and engagement
Paid promotions
Influencer partnerships
Social listening and trend tracking
.
Why it matters: It gives immediate visibility, precise targeting, and control over budget and ROI.
Common platforms:
Google Ads
Facebook Ads
LinkedIn Ads
Instagram and Twitter Ads
3. Social Media Marketing (SMM)
What it is: SMM involves using social media platforms to build brand awareness bulgaria mobile phone number list , engage followers, and drive traffic.
Why it matters: People spend hours daily on social platforms. It’s where conversations happen and brand loyalty is built.
Major platforms:
LinkedIn (especially for B2B)
TikTok
Twitter (X)
Tactics:
Organic posting and engagement
Paid promotions
Influencer partnerships
Social listening and trend tracking
.