Marketing campaigns to motivate purchases
Posted: Tue Dec 24, 2024 8:46 am
Commercial newsletters, a formidable conversion lever for Nature Cos
Overall, the contact checks their email, identifies the product they want or that they have finished and places an order straight away. Simple? Not so easy, because all things considered, the newsletter would often be either the start or the conclusion of a much longer customer journey.
" It is estimated that there are approximately 8 points of contact before croatia b2b leads the act of purchase, whether on different digital channels or at points of sale ."
With such conversion potential, it is obvious that this optin contact base must be cared for, pampered, and rewarded at its true value! And let me tell you that once again, Nature Cos has done things well. When a contact joins the newsletter subscriber community, they immediately have access to many privileges : private sales, additional 10% discounts during sales, discovery of product v1s before everyone else... In short, enough to make you want to be part of the brand's editorial adventure (by the way, I don't know about you, but I just subscribed!).
Other mechanics of course support these conversion actions. In particular, the famous animation campaigns that we talked about a little earlier.
Overall, the contact checks their email, identifies the product they want or that they have finished and places an order straight away. Simple? Not so easy, because all things considered, the newsletter would often be either the start or the conclusion of a much longer customer journey.
" It is estimated that there are approximately 8 points of contact before croatia b2b leads the act of purchase, whether on different digital channels or at points of sale ."
With such conversion potential, it is obvious that this optin contact base must be cared for, pampered, and rewarded at its true value! And let me tell you that once again, Nature Cos has done things well. When a contact joins the newsletter subscriber community, they immediately have access to many privileges : private sales, additional 10% discounts during sales, discovery of product v1s before everyone else... In short, enough to make you want to be part of the brand's editorial adventure (by the way, I don't know about you, but I just subscribed!).
Other mechanics of course support these conversion actions. In particular, the famous animation campaigns that we talked about a little earlier.