However, if your navigation isn't easy to understand, it will backfire and visitors won't stick around to figure things out. As humans, we have a special kind of laziness toward things that don't necessarily need to be done.
For a significantly superior user experience, you should not overload your page with too many irrelevant elements.
Have a simple layout and design with scannable content to improve conversions.
Think of it this way: you're looking for specific information, but instead you get a site with too many irrelevant images, pop-ups , slide-ins, and more.
All of these elements demand attention rather than adding value. How long will you sit there trying to discover the information you want?
Choose a simple UX that keeps visitors happy and eager to learn more.
If your bounce rates are high, this can sometimes indicate a technical error. For example, a poorly configured CDN can prevent many visitors from accessing your site. This can result in several issues.
One of the common errors I've seen with owner/partner/shareholder email lists misconfigured CDN is getting a captcha page when trying to access the site's content. The captcha is not resolved even after several correct entries. A misconfigured CDN can unintentionally block the site for visitors from a certain geography.
If Javascript isn't working properly on a page or if some random plugin isn't working, that can also cause similar problems. It can prevent a form from loading and the entire page can become inaccessible.
This results in an unusually high bounce rate.
How to fix the problem? If a page's bounce rate is high, the first step is to try visiting the page as any other visitor would.
Think about what a regular visitor to your site would do:
look at the design
Read the content
Click on different elements
Try to leave the page.
Are there errors or problems when accessing any content on the page?
Additionally, if your site is unable to provide a secure connection , this could deter a significant proportion of visitors. This will hamper trust as much as any of the other errors we've mentioned.