product tagging, Facebook presented a new option this year: Facebook Shops. With this function, you can turn your business page into a webshop. How does it work? What are the possibilities? And why would you start with it as an entrepreneur? We list the answers for you.
Facebook launched Facebook Shops this spring with a focus on small and local entrepreneurs country email list Due to the developments of the coronavirus , many physical retailers were forced to close their doors. To help them, Facebook offers the possibility to sell their products via Facebook and Instagram with the tool. It is worth bringing your products to the attention of your target group. Especially if you do not yet have a webshop and too few financial resources.
Getting started with your webshop
Creating Facebook Shops on your business page is not difficult. Especially if you have already created a catalog on your page. You select the products from your catalog that you would like to show in your shop. You can customize the look and feel completely to your liking, so that it fits your business.
If this is going a bit too fast for you or you are perhaps not familiar with the catalogue on the platform? Then the infographic below from Headway Capital is a handy reference for you. Step by step they help you with creating your webshop on your Facebook page, developing your collection and adjusting the look and feel to your wishes. But also how you can manage orders and promote certain products with advertisements.
Curious about the possibilities of Facebook Shops? Then scroll down to see all the steps. Click on the image for a larger copy.
Facebook shops guide infographic, part 1.