The key to attracting more MQLs is segmentation: building a buyer persona , which is the representation of your ideal customer.
While MQLs are already interested in your brand and you've buy bulk sms service provided them with information that fuels their purchasing intent, it's important to keep in mind that they haven't yet decided to take the final step and become a customer.
This is where your content marketing and inbound marketing strategy must work hand in hand to get them to that final decision. You must nurture them even after they've become buyers. Post-sale support is also part of the strategy.
Since MQLs already know about you, you should write content with new or additional information for them, either through an email marketing campaign. You should also design a special offer for those already in your data.