Tips on a sales funnel

[mouakter13]

The traditional Excel sales funnel organization commonly followed in the market becomes opaque with the use of categories in sales. Using categories allows you to classify, design, and study the behavior of different customers around marketing and sales strategies. It helps you understand their impact on your business.

Design the categories that work best for your sales cycle using labels and reminders. This way, you'll know who your best customers are, what generates the most revenue, etc. Make sure to make this review of your funnel a part of your daily routine.

If you find a potential customer who is blocking the usual sales cycle, it's best to categorize this opportunity appropriately. This could include marking them as a cold or uninterested customer. Sending them to a new pipeline or sending a farewell email and changing their status to a lost deal can help.

Likewise, consider finding one of those deals with great potential botim database or strategic importance. It's essential to categorize it. That way, both you and your sales team can follow up on it as effectively as possible.

Also, some of the categories (or "tags") frequently used for the sales funnel. We'll delve into these later.

Cold : Shows those customers you haven't heard from in a long time. These are people who probably don't have direct contact with your product.
Warm : When a prospect shows some interest. But they haven't moved beyond interest. They're not part of your customer base yet. They also haven't asked specific questions about pricing or delivery times. They don't show a sense of urgency about your product.
Hot : Prospects who have demonstrated clear interest and decision-making ability. They are usually on the verge of becoming customers.
Urgent : This is a stage that doesn't always appear in funnels. It's the final stage. This is when the final aspects of your funnel are addressed so that a prospect officially becomes a client. Therefore, " leads " who have imminent RFP deadlines, for example, will require this category.