As we all know, SEO is a set of techniques that allow you to increase the visibility of a site on search engines. Site structure optimization strategies are part of these techniques and are really relevant for those who want to be found more easily online. It is therefore important to create menus, tags and categories in a certain way. What are the guidelines to follow?
Exhibition index
The importance of optimizing a site's structure
The menu created with SEO in mind
The menu often presents itself as a real business card for a website. In fact, it is one of the first things a user looks at when they land on a homepage. Therefore, especially when it comes to optimizing the structure of a site, it must contain all the information necessary to know the main contents of the site in question.
We can imagine the menu as a tree where the trunk is the homepage . From this latter all the network marketing contact list main pages branch out.
And anything else that may be useful to the user who wants to know about the site/blog he is on.
In terms of optimizing the structure of a site, it is important to create the menu using clear names for each page.
Keywords for optimizing a site's structure
optimizing the structure of a website
When creating tags, categories and subcategories, it is essential to consider the use of functional and intuitive keywords. The more specific they are, the better . (e.g. Bedroom furniture, Bathroom furniture, Kitchen furniture or First course recipes, Second course recipes, etc.)
When designing the structure of a site, you should also think about inserting some links within the main pages . These links should take the user directly to other pages, making navigation easier and keeping them on the site longer. All this will be very important in terms of optimizing the structure of a site and will make a positive difference in the eyes of a search engine.
For Google, in particular, a site that ensures a better user experience – and on which visitors spend more time – is a valuable site. Therefore, it deserves a better positioning in the search results.