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This involves sending targeted emails to potential and existing customers, such as promotional offers, product recommendations, and updates.

Studies show that effective email marketing can produce a high return on investment. On average, you can get $36 back for every dollar you spend.

One successful example of e-commerce email marketing is MCM. They effectively address cart abandonment by sending a friendly reminder that says, “You left something behind.”
This simple yet compelling message urges shoppers not to abandon their shopping cart and place their order.

In this copy, MCM includes a clear image of the abandoned algeria phone number list product, a prominent call to action (CTA), and additional offers to incentivize customers. All this and a strong sense of urgency make for a successful email marketing campaign.

Social Media Marketing
It's hard to imagine a new business starting out today without using social media.

Social media e-commerce involves utilizing social media platforms to promote online business, increase brand awareness, improve visibility, expand customer base, and drive sales.

Platforms like Facebook, Instagram, and TikTok allow businesses to showcase products, share user-generated content, and run targeted advertising campaigns. If you’re creating marketing assets, like promotional visuals for your campaign, consider using a free flyer maker to easily design professional-quality flyers.

A prime example of successful social media marketing is GoPro’s “Million Dollar Challenge.” The campaign effectively turned customers into brand ambassadors by encouraging them to share their adventure experiences on social media.