Four Ways Facebook Helps Your Content Marketing
However you look at it, Facebook is still the largest and most used social channel in the world. And that offers opportunities for your broader content marketing strategy.
In content marketing, quality is just as important as quantity (Steven van Belleghem). Facebook marketing has taught us in recent years that content is only shared if the recipient finds it worthwhile. Do you want to improve your search results? Then make sure you regularly write a killer blog post with enough links to your website.
Want to explain how your product works? Make an awesome how-to video and cambodia mobile phone number list post it on YouTube, Vine and Instagram. Distribute your content where it has a function for the consumer and can be easily shared. So no content convergence on Facebook, but divergence. This way you create multiple online and social touchpoints for your brand.