Use these insights to see what’s working and what’s not.

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ROI = (10,000 – 2,000/2,000) x 100
Boom! That’s a 400% ROI. Not too shabby, huh?

Identifying All Revenue Streams from Yelp Ads
But wait; there’s more! Don’t just count the direct sales. Think about indirect revenue, too. Did those Yelp Ads lead to word-of-mouth referrals? How about repeat business? It all counts! Track it by using promo codes, call tracking, or unique landing pages to see where those sales are coming from.

Leveraging Yelp’s Analytics Tools for Better ROI Analysis
You don’t have to do all this on your own. Yelp’s got some handy tools to make tracking ROI a breeze. Let’s break it down.

Diving Into Yelp’s Analytics Dashboard
Head over to your Yelp for Business dashboard. Here, you’ll find a treasure trove of data — everything from impressions and clicks to customer leads and estimated revenue.


Image from Yelp


Focus on Key Performance Indicators (KPIs)
Now, let’s talk about KPIs. Conversion rates, cost-per-lead, and engagement metrics are your best friends. If portugal whatsapp resource something’s not performing, it’s time to tweak and optimize. For example, if you notice that customers who click on your ad don’t end up calling or visiting, maybe your landing page needs a little love.

RELATED: KPIs: What Are Key Performance Indicators? Types and Examples
Maximizing Your Ad Spend with Data-Driven Decisions
Yelp’s insights can show you which ads are your star performers and which are, well, duds. Use A/B testing to compare different ad formats and target demographics. Not getting the results you want? Switch it up! Don’t be afraid to pivot based on what the data is telling you.

Ready to See Results? Let's Make It Happen!
Here’s the deal: Mastering the ROI of Yelp Ads isn’t a one-and-done kind of thing. It’s about constantly tweaking, testing, and refining your approach. But when you get it right, it’s a game-changer. So, are you ready to roll up your sleeves and get to work?

Partner with Digital Resource to optimize your Yelp Ads strategy. Let’s work together to ensure every dollar you spend drives results that put you ahead of the competition. Contact us today to get started!