By 2025, new trends in hospitality will emerge as a reflection of the dynamism of the sector and its constant transformations in consumer behavior and technological advances.
In an increasingly competitive global marketplace, hotels are challenged to balance innovation while adapting to emerging demands such as sustainable practices and personalized experiences .
In this scenario, there is a strategic movement to consolidate new accommodation formats, expand the use of technology and integrate ESG principles as central factors for competitiveness.
In this article, we explore 5 hospitality trends for 2025, addressing contextual aspects, their challenges, opportunities, strategies and resources needed for companies to achieve greater profitability and sustainability in the coming year.
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Trends for the hotel market in 2025
The hospitality industry is constantly evolving, driven by mexico whatsapp data shifting consumer preferences and technological advancements. As 2025 approaches, a number of hospitality trends promise to redefine the way hotels operate and connect with their guests.
In particular, the scenario for 2025 announces a context of expansion and consolidation of new strategies in accommodation, aligned with the use of technology and the personalization of the customer experience.
According to Claudio Cordeiro, Director of Hotel Products at TOTVS , the post-pandemic recovery of the sector and the opening of new ventures stand out as indicators of a heated market with positive results.
The implementation of tools, processes and technologies aligned with emerging needs and new trends represents a strategic movement of the market towards greater profitability, sustainability and business competitiveness .
Furthermore, commitment to sustainable practices and the implementation of recurring income solutions, such as timeshare and multi-ownership, are key elements to ensure the financial stability of hotel developments.
Following the pivot table, we detail the 5 hospitality trends for 2025, offering a complete overview of the market and how companies can adapt to this dynamic scenario.