Adding these testimonials in video format not only showcases the value but also gives the target customers the assurance that these are real people giving these testimonials. Additionally, you can also include case studies and product reviews as an extension of testimonials for your brand marketing.
Practical videos
These educational videos show potential customers how to use your company’s services to solve their problems. Choose the topics that your potential customers are most interested in and want to learn more about and create educational videos. You can also conduct a survey and get feedback from your customers about the video content they want to publish about your SaaS business services. Here are examples of explainer videos from the email marketing tool AWeber on their YouTube video channel.
the attention of your target audience, engage them, and get them to learn more about your business.
You can create short video marketing ads and promote them on namibia whatsapp number database different social media platforms to reach more targeted audiences. Video ads are on the rise as studies show that mobile video revenue will exceed $234 million by 2026.
Use compelling headlines that address potential customers’ pain points and have a captivating CTA to get users to engage with your ads. Once potential customers click on the CTA, links should direct them to landing pages that guide them and show how the company works and how it can help solve their problems.
Live Q&A Videos
Companies host these live videos to answer questions about their customers’ needs. The company’s team gives their customers and target customers a chance to ask questions about their products or services. As the target customers participate in the live Q&A video session, they will get to know the company better and the value of the services it offers to solve their problems. They are likely to engage with the company, build a community, and achieve more conversions.
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