Of course, copying texts and illustrations is easy

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Here's what a competitor can do:

simply write to you to change the design, name, domain name, or make some other decision;
write a complaint to the hosting provider (in some cases, hosting providers really block the site);
sue you and ask in the lawsuit not only to prohibit the use of a unique solution, but also to pay compensation;
simply retaliate, for example, with attacks on your website, negative reviews on social networks, or fake leads - there are many ways.
In any case, you will waste extra time, nerves, and money.

Reason 4. Copying may fail
You can't see everything that's happening "inside" another company's site and anticipate possible problems. For example, you decide to copy some perfectly designed page from a competitor's site. But it turns out that it is linked to forms, other pages, and some scripts. As a result, you will have to copy them too, and if they are hidden, you will have to create everything yourself. Or edit the page so that all this is not needed.

Example: let's say you decide to copy the features in an online store's catalog. Competitors have great photos, a number of features, the price is calculated individually, etc. You can copy the design of the page itself, but part of the code will still be hidden, it may turn out that unknown variables are used when calculating the price. You will start to sculpt something of your own - you will get nothing and spend a whole lot of money, time and effort. Creating a catalog template from scratch is much easier.

– just use the “Ctrl + C” and “Ctrl + V” combinations. However, copying senegal number data online calculators, scripts, complex animation designs, and other similar solutions can be problematic.

Reason 5. You will get less reach and conversions
That's why you can't copy not only websites or any individual solutions, but also promotional offers and discounts. With non-unique promotions, you will get less reach and leads if you work in the same media space or in the same region.

Buyers, especially online, often compare offers from multiple companies before choosing the best deal. That's why unique offers work best.

For example: there are 6 sushi bars in one area of ​​the city. 5 of them offer free delivery. The sixth, in addition to it, offers the order for free if the courier does not have time to bring it within an hour. Which sushi bar do you think gets more customers if all six have approximately the same number of visitors on their websites?

For the same reason, it is worth constantly monitoring the marketing activity of competitors. Not in order to copy, but to offer the target audience something different: cooler and more profitable for buyers.