A bar will appear at the top of your site to remind visitors that they can sign up. You can animate the top bar, change the colors, and even A/B test the headline and call to action (CTA) .
Other places to include a form or CTA to sign up for your mailing list include:
Without further ado, let’s get down to the nitty-gritty. Email solicitation is like courting a potential romantic partner, so that’s how you approach it. You don’t want to talk too much about yourself, make promises you can’t keep, or leave the other party with the impression that you have nothing to offer.
So , what are some email collection best practices? We’ll look at 17 tips and strategies that have worked for me over the years .
1. Create an Amazing Lead Magnet
It’s okay to get creative with lead magnets. Think of them as a algeria phone number list seduction line — they’re most powerful when they surprise and delight the person you’re trying to seduce.
Instead of a traditional e-book or whitepaper, you can create a fantastic tool that helps potential customers solve a serious problem. In other words, your email content should provide value from the start.
Don't worry about giving too much. It's much better than giving too little.
Once you’ve created your lead magnet, let your website visitors know about it. For example, create a top bar from your Hello Bar account so everyone knows they can get a copy of your lead magnet.