By Jorge Casals
LCarousels on social media have become a game-changer for businesses that want to engage their audience and increase the visibility of their products . According to Metricool’s latest Instagram Study 2023 , this format ranks second in reach and interactions, surpassing static images. In this context, we will explore how to make the most of this feature to increase the visibility, engagement and commitment of your content on social media.
From DataPocket , a leading SaaS tool for digital design, germany number data we reveal how we can take advantage of the different functionalities of Canva , a software and website of simplified graphic design tools, to create the most captivating carousels for promoting products on social networks.
Creating a visually appealing and strategically structured carousel can make all the difference to a brand's online presence. Here are the keys to an effective product promotion strategy that we have gathered throughout our experience in integrating content into design platforms: