Rocky the Russian's advert for whisky brand J&B won a bronze in the Work for Good Cut category . This campaign is a tribute to young trans people who want to freely express their identity.
The campaign tells the story of a grandfather who puts on makeup for Christmas dinner as a gesture of solidarity with his trans granddaughter, breaking stereotypes and taboos.
We analyze 10 LGBTIQ+ campaigns: which ones are sincere and which ones are pure pinkwashing
DAVID Madrid – Even more confusing times
This is a sequel to a previous campaign called “Confusing hungary number data Times”. Created and developed by DAVID Madrid for Burger King , it managed to obtain a silver in the Communication Cut category .
The ad features a variety of characters facing everyday situations that are confusing or puzzling. The goal of this approach is to introduce and promote Burger King’s newest menu addition: plant-based chicken nuggets .
'Even more confusing times', by DAVID Madrid for Burger King
BESO by LLYC – Sign Soup
The Sign Soup initiative, created by BESO by LLYC for La Moderna , won a silver award in the Work for Good Cut category .
The initiative was created with the goal of raising awareness in society about those who face communication barriers due to a hearing disability.