Google Analytics
Of course, web statistics should not be missing on your site. It provides insight into your visitors and what they are looking at, handy. Google Analytics is easy to add and also free! That is true, but Google does not only offer Analytics to please you. It also collects valuable information about the surfing behavior of internet users who visit your site. And combines this with the information from the site visit to other sites that also have Google Analytics installed. And so on.
huh
Source: Flickr
I like it
I think everyone wants their web pages to be shared on Facebook, Twitter or Google+. Because sharing means more attention, means more visitors, means more sales. So we want to make that as easy as possible. And Facebook, Twitter and Google+ want to help us with that. That's why you can easily copy some code from their sites and paste it into your own site. Then visitors can like, tweet or plus the page in question with one mouse click. Before you know it, you're going viral!
But those easy like, tweet and plus buttons are also trackers. When a visitor is logged in to Facebook, Twitter or Google+, they keep track of the fact that he or she has visited your page. And that happens even if he does not click on that button.
Movie!
Making a video for your site is a lot of work, but it often pays for itself in the time that visitors then spend on your site. And services like YouTube and Vimeo make placing the video on your site very easy. Just like sharing it on Facebook, for example. But, you guessed it, those handy video players also contain trackers.
These are some of the most common examples of trackers that you can unknowingly bring onto your site. My colleagues and I have a site full of them too. We use Google Analytics, have like and tweet buttons under this post, videos on YouTube and we load the images of our work from Flickr, which also learns all sorts of things about the visits to our site.
Alternatives
Even though we have nothing to hide, we still care about privacy poland mobile phone number list If you do too, you might want to remove some of those "unconscious" trackers from your site. Are there any alternatives?
Analytics
It is quite easy to find an alternative for Google Analytics. There are several open source web analytics packages that you can install on your own server, and that do not sell the data about your site. Two examples of these are Piwik and Open Web Analytics .
Social sharing
Whether you like it or not, your customers are currently on Facebook, Twitter and Google+, so you should be there with your business. But do you need to place their trackers on your site? A simple alternative to this is a simple link to the social network site, or to your business page on it. The disadvantage of this is that it is less user-friendly, and your site is therefore less likely to be shared.
A more user-friendly alternative is a variant where the visitor is only tracked if he really wants to share the page. For this he has to click twice instead of once. , the second time to actually click on the like, tweet or plus button. A well-developed plugin has been developed for this.