By Marcos Blanco
ANDIn 2020, we were presented with a totally different reality than what we were used to, in which shops, restaurants and even universities were forced to close without further ado. As a result, the digital world and especially social media became, more than ever, our window to the world… but not all users and companies were prepared for this change. For this reason, in view of this 2021 where social media will be the norm, it is necessary to train ourselves to be able to take advantage of all the resources it offers us .
2021 will undoubtedly be the year of social media. Here are the reasons:
Social Commerce
This new year will see the end of the conversational iceland business email database model of social commerce, giving way to the transactional model, with the possibility of purchasing directly through social networks without going through other applications or websites.
Live Social Shopping
Brands and influencers will have a greater impact thanks to Live Social Shopping , which means they will be able to sell products easily from live broadcasts on social networks.